About Me
I'm a video production and creative strategy leader with 10+ years of making high-volume, digital-first video for major media brands. Right now I'm Director of Video Strategy & Production at SHE Media, where I oversee branded & editorial video across SheKnows, StyleCaster, and Flow Space.
I lead a team of editor-producers and a freelance network, and I work directly with our C-suite to keep the video strategy tied to what actually matters for the business. I've spent a lot of time building production workflows that hold up under a fast, high-volume publishing schedule, directing talent, and shipping premium editorial and branded content across YouTube, TikTok, Instagram, and owned platforms.
Before this, I worked at Us Weekly and in local TV news, which is where I learned to think fast and problem-solve on the fly. I also went through a front-end development bootcamp at one point, so I understand the tech side of media too, not just the creative side.
I'm based in Brooklyn with my wife & adorable toy Aussie, Ollie.